#14 Florian Friedrich of FF Pictures
Nov 17, 2021
56 min
Today’s guest is Florian Friedrich. Florian lives and works in the Munich area of Germany, where he is CEO of his company, FF Pictures. He is an expert on display testing, color grading, and High Dynamic Range (HDR) technology just to name a few areas. Among many roles, he is chair of the HDR Subcommittee of the ICDM. Prior to FF Pictures, he ran an ISO-certified test laboratory, AVTOP, for about 20 years. Florian has collaborated with measurement device manufacturers such as Teledyne and Quantum Data, he’s HDR-remastered over two dozen movies, and he has unique understanding of display requirements for modern content.